As a SWFL Internet Marketer, I see a lot of companies struggling to put together the pieces for their Naples Internet Marketing. Right now if you are a business in Naples, having a Naples Internet Marketing presence is critical. As I talk to companies around SWFL I am finding that those that are capturing market share are doing fine. The top 1 or 2 spots in almost every niche is either thriving or at least matching last year, however, they are doing it in a different way. Here are 3 Tips to help your Naples Internet Marketing.

1) Having a website is a no-brainer, that is not the tip. But have your website setup so Google and other search engines can find it. You can do this by having a nice infrastructure for your site including a sitemap and standard pages within your website including the following:
About us
Contact us
Privacy Policy or Terms of service

2) Use social media appropriately. The top 3 social media sites that may help your Naples Internet Marketing is Linkedin, Facebook and Twitter. Do NOT use the name of your business as your account names though as that is seen as way too salesy for these types of sites. Your goal with these sites are to make friends, not sales. Post periodically the things you are doing for clients or personally to gain attention and possible interest. You do not have to spend a lot of time each day with these sites but always respond to people that comment or message you.

3) Consider using geo-targeted pay per click for your Naples Internet Marketing. You are in an uphill battle trying to be found in Google for common terms such as real estate, painting or whatever your niche is but you can show up for those words if you use geo-targeted pay per click marketing. You can start this out with Google and possibly tap into Yahoo and MSN if you would like. Our site has more resources on this type of marketing if you would like to check them out.

I hope these 3 tips help your Naples Internet Marketing!

Ray Higdon
SWFL Internet Marketer